The moon from a distance

Resources

Here's a collection of things we've written and created, kicking off with out 30,000 word guide to creating great digital customer experience:

The Complete Guide to Digital CX

You might also want to take a look at a little tool we built to help you learn about ways that thoughts and beliefs go astray:

Index of Cognitive Biases, Heuristics and Fallacies

Otherwise, here's some blog posts we've written:

Coding Qualitative Data - How to Analyse User Interviews

How to Develop Personas for Design & Marketing

The Psychology of Colour in Brand Experience

The Importance of Customer Value in Marketing

Really Responsive Design and the Frameless Grid

More coming soon...